Innovation in Advertising and Branding Communication (Record no. 3628)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00388nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780367561987 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | MAS |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author Name | Lluís Mas-Manchón |
| 9 (RLIN) | 4324 |
| 245 ## - TITLE STATEMENT | |
| Title | Innovation in Advertising and Branding Communication |
| Statement of responsibility, etc. | by Lluís Mas-Manchón |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Routledge |
| Date of publication, distribution, etc. | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 175p. |
| 365 ## - ACQUISITION DETAILS | |
| Invoice Number | BLRSM/203/CRB131 DATE 6.6.92 |
| Invoice Date | 2023-06-06 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Not for loan | Home library | Current library | Shelving Location | Date of Acquisition | Vendor | Actual Price | Full call number | Accession No./ Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Knowledge Management Center, NID Assam | Knowledge Management Center, NID Assam | Shelve 8 First Floor | 06/06/2023 | Page 3 Book Shop | 2563.07 | 658.802 MAS | 3510 | 14/07/2023 | Books |
